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RBTE 2017 Exhibitor Spotlight - HorsaBA

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In the build-up to RBTE 2017, we will be shining the spotlight on some of its exhibitors and the personalities behind them. Today, we hear from Mad Men fan and director at HorsaBA, Stefano Rabbiosi.

About the company...

Why are you exhibiting at RBTE in 2017 for the first time?

Horsa has been providing analytics solutions to retailers for over 20 years and we see the RBTE as a great platform to show our wares.

How effective is RBTE compared to your other forms of marketing?  

Still to be seen as we are exhibiting for the first time.

Tell us about your company in Tweet form (no more than 140 characters)…

Horsa is the best in class retail analytics provider. Our 200 clients include Ikea, Samsung Electronics, Vodafone, Oakley and Gucci.

The people behind the company...

What was your first car?

VW Golf.

What 3 things would you take with you on a desert island?

  • Windsurfer
  • Fishing rod
  • And a rescue boat 

Favourite album from your teens?

U2’s Joshua Tree… wasn’t that long ago honestly!

What's your Starbucks order?

Prefer Italian coffee.

Veuve Clicquot or pint of ale?

Pint of ale.

Favourite gadget you own?

My kids broke them all!

Favourite TV show?

Mad Men.

What would be the first thing you would do if you won the lottery?

Not tell anyone.

You can see HorsaBA on stand 825 at RBTE, which takes place between 8-9 May 2017. To see who else is exhibiting at the show click here.


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